Plan
What they are interested in
What to include
- Content Calendar: A calendar view with planned content publication dates, platforms, and themes. This would help you visualize your content schedule and ensure a consistent posting cadence. ✅
- Content Ideas Bank: A section to brainstorm and store potential content ideas. This could include placeholders for titles, descriptions, target audience, keywords, and possible formats. ✅
- Content Creation Workflow: A step-by-step checklist or board to manage the content creation process from ideation to publishing. This could include tasks like research, writing, design, editing, and scheduling. ✅
- Keyword Research: A space to conduct and record keyword research for SEO optimization. You could include columns for keywords, search volume, competition, and potential ranking. ✅
- Competitor Analysis: An area to analyze your competitors' content strategies, including what type of content they're producing, their engagement metrics, and key takeaways. ✅
- Performance Analytics: A section to track the performance of your published content. This might involve embedding graphs or tables to show metrics like engagement, reach, clicks, conversions, and more. ✅
- Hashtags and Tags: A repository of relevant hashtags and tags for different social platforms. This can help you maintain consistency and increase the discoverability of your content. ✅
- Visual Assets Library: A place to store images, videos, infographics, and other visual assets you commonly use in your content. This can make it easy to locate and reuse visuals. ✅
- Content Promotion Strategy: An outline of your strategy for promoting content, including email newsletters, social media posts, collaborations, and influencer outreach. ✅
- Automation and Tools: Integration of tools or automation processes that you use for scheduling, publishing, and monitoring your social media content. ✅
How to boost
- Who they are looking for
